BTAQA vs Waya
Both platforms target the Saudi market and put the card inside Apple Wallet and Google Wallet with no customer app. The core difference is the mechanic: Waya builds points, balance and discount cards, while BTAQA builds stamp programmes customers understand at a glance: and adds what Waya’s site does not show: a product recorded with every stamp, GCC vehicle cards, and review collection tied to real visits.
The details about Waya on this page come from their own website, trywaya.com, in August 2026. Anything we could not find there is marked “not advertised on their site”, nothing more.
The comparison, feature by feature
| Feature | BTAQA | Waya |
|---|---|---|
| Card inside Apple Wallet & Google Wallet No app for the customer to download: the card lives in the phone wallet. | ||
| Arabic-first Dashboard, card and support in Arabic with full RTL, and complete English support. | ||
| Digital stamp cards Buy X, get Y: the mechanic customers understand at a glance. | Not advertised on their site Their advertised card types: points, balance and discount | |
| GCC vehicle cards A car-wash card showing the customer's car and plate in their country's plate design. | Not advertised on their site | |
| Product recorded with every stamp Know your best sellers and each customer's favourite from real visit data. | Not advertised on their site | |
| Review collection tied to real visits The review ask goes to a customer who actually visited, at the right moment. | Not advertised on their site | |
| Dedicated staff scanner app An iOS and Android app with simple staff sign-in. | Not advertised on their site Recording via the dashboard or the customer scanning a QR | |
| Updates on the pass itself Stamps and notifications reach the wallet card directly. | Lock-screen offers | |
| Multi-branch One programme working across all your branches. |
When is Waya the better fit?
Waya may fit you better if your programme runs on points, prepaid balance or discounts rather than stamps, or if you rely on the Saudi accounting integrations their site advertises, such as Daftra, Qoyod and Loyverse.
Numbers from the BTAQA platform (August 2026): 13,608 customer cards and 27,713 recorded stamps. The best-performing programme on the platform is a cafe with a 6-stamp card: 87% of its cards get scanned and 81% of its customers return. Source: BTAQA platform data, not an industry study.
Common questions
- Does my customer need an app on either platform?
- No. Both platforms store the card inside Apple Wallet or Google Wallet directly. The difference is the card mechanic and what gets recorded with each visit.
- How do I switch from Waya to BTAQA?
- Create your card in minutes, then show the new QR at the counter. Customers add the new card to their wallet on their next visit, and you can grant welcome stamps to existing customers so they do not lose their progress.
- What does BTAQA offer that Waya’s site does not show?
- Three things: a product recorded with every stamp (best sellers and per-customer favourites), vehicle cards showing the customer’s car and country plate design, and review collection tied to real visits.
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